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Advertising

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Our Top 5 Auggie Awards Picks of 2021

This year’s Auggie Awards have just opened to public voting, and the Editor’s here at ar.rocks have sat down together to scroll through this year's nominations. We’ve cast our five votes and we’re here to tell you all about our favourites, so keep reading to find out more.
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Aircards Create Dell Technologies Virtual Stand Experience

Leading WebAR agency Aircards have recently developed a Virtual Stand and Hologram experience in partnership with CXO Strategies Middle East for their client, Dell Technologies.
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Jones Soda Adds Interactive AR Labels to Soda Bottles

Jones Soda is adding augmented reality to its iconic soda bottle labels to showcase athletes and artists in action. 
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ABP Food Group and ASDA Enlist Aircards to Develop Augmented Reality Cooking Demonstration

One of Europe’s leading food processors, ABP Food Group provides quality beef to thousands of customers across the world. The company wanted to create an immersive experience to promote the latest Asda own-brand ‘Extra Special’ Wagyu steak range. 
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Astonishing Research Shows That AR Advertising Is Loved By Consumers

Ericsson Emodo unveils ground-breaking results from their most recent primary survey research study which dived into understanding 5G phone owners and their experience with 5G as well as explore the potential for AR advertising. Leading WebAR agency Aircards, assisted with the research, providing 4 different Web-based Augmented Reality experiences for survey respondents to interact with.
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Spatial Customers Log Eight million minutes In AR/VR Workspaces

Virtual meetings get even richer with LiDAR scanned custom environments and real time translation
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Desperados Partners With Emerging Artists For An Augmented Reality Campaign

Drinks brand Desperados has partnered with eight talented emerging artists to help create the company’s latest campaign which aims to give a platform to new talent. The final works of art created by the group will appear throughout its digital advertising campaigns as well as an augmented reality out of home experience which is set to launch later this year.
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Apple Launches 'For All Mankind: Time Capsule' Augmented Reality App

For All Mankind tells the story of an alternate history in which the Soviet Union beat the United States to the moon leading to an extended space race in the ’70s and beyond