8th Wall unveiled Realtime Reflections which adds another dimension of realism to web-based AR content. The latest feature enables developers to insert surfaces into AR content that reflects its true surroundings.
StreetFest! has been bringing communities together since 2018, however, this year, due to COVID-19 and for the health and safety of the community, SFU decided to innovate the way they hosted StreetFest! by using virtual spaces and augmented reality for both desktop and mobile.
Porsche is one of the most iconic sports car brands in the world, so it comes as no surprise that the luxury car manufacturer has developed an out of the box web-based augmented reality print marketing campaign to entice readers to find out more about the new all-electric Porsche Taycan.
8th Wall already provides frictionless WebAR experiences to a massive audience and the company’s most recent update makes it even better. The new iOS 14.3 update features camera access to WKWebView, allowing for WebAR experiences to now work in all major iOS apps, including Facebook, Instagram, Snapchat, LinkedIn and Chrome. The update allows WebAR experiences built on the 8th Wall platform to be easily discovered and reach the 728 million iPhone users around the world.
The Good Crisp Company, a new and better-for-you take on the classic canister chip, has launched a web based augmented reality feature on its packaging that will turn The Good Crisp Company canisters into a holiday-inspired winter wonderland, complete with Santa.
EE’s debut of the iPhone 12 Pro campaign has already been a huge success in demonstrating the power and potential of 5G by offering augmented reality experiences.