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Latest News

Yahoo Creative Studios, Aircards and Optus Transform WAFL Fans Into Augmented Reality Avatars At The Grand Final At Optus Stadium

Optus partnered with Yahoo Creative Studios to give thousands of footy fans the opportunity to show their support in an innovative new way at the Optus WA Football League (WAFL) Grand Final in Perth on the weekend.
Latest News

3D Experience Launched For Limited Edition Charli Cohen x Pokémon Collection

Electric/City is a new “cyberpunk” digital environment inspired by and celebrating the 25th anniversary of Pokémon that will allow shoppers to buy limited edition Charli Cohen garments
Event Coverage

Our Top 5 Auggie Awards Picks of 2021

This year’s Auggie Awards have just opened to public voting, and the Editor’s here at have sat down together to scroll through this year's nominations. We’ve cast our five votes and we’re here to tell you all about our favourites, so keep reading to find out more.
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Aircards Create Dell Technologies Virtual Stand Experience

Leading WebAR agency Aircards have recently developed a Virtual Stand and Hologram experience in partnership with CXO Strategies Middle East for their client, Dell Technologies.
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WebAR Portals Just Got More Powerful with 8th Wall's Upgraded AR Engine

8th Wall’s latest AR Engine update, Release 17, has dramatically improved the map accuracy of the 8th Wall SLAM system, enabling developers to create WebAR Portals which feel even more realistic and gives users even more freedom to move around and explore the AR world. 
Latest News

ABP Food Group and ASDA Enlist Aircards to Develop Augmented Reality Cooking Demonstration

One of Europe’s leading food processors, ABP Food Group provides quality beef to thousands of customers across the world. The company wanted to create an immersive experience to promote the latest Asda own-brand ‘Extra Special’ Wagyu steak range. 
Latest News

See BMW Art Cars with Augmented Reality

BMW’s Art Cars are world famous, even for those who aren’t fans of the brand. BMW has collaborated with various artists to create stunning works of art since 1975 including Andy Warhol, Alexander Cabot, and even as recently as Futura 2000. However, they typically only paint one-offs that don’t go on sale, so seeing one in person is next to impossible, until now.
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Edinburgh Royal Botanic Garden Co-Host Global Augmented Reality Artwork

Edinburgh’s Royal Botanic Garden is co-hosting an augmented reality exhibition which is being held in six different countries across the globe simultaneously.