Dublin City Council is making waves with its latest tech innovation, unveiling a cutting-edge augmented-reality (AR) mapping feature that offers users an immersive 3D exploration of the city through the Dublin Discovery Trails app.

In a groundbreaking move, the historical Georgia farmstead that once belonged to renowned 20th-century southern Gothic author Flannery O’Connor is teaming up with tech innovator ARtGlass to introduce captivating augmented reality (AR) walking tours for visitors. This National Historic Landmark, now owned by Georgia College & State University (GCSU), served as the creative haven where O’Connor crafted much of her literary legacy.

‘The Butterfly Trail’ allows visitors to release magical, digital butterflies from their chrysalises and hold them in their hand

Today, Warba Bank announced the launch of an innovative Augmented Reality experience, Warba World.

New footage from an immersive experience from Disneyland Paris recently emerged, showcasing their innovative use of Web-based AR/VR technologies to engage their audience.

Unilever owned brand Clear recently teamed up with global football content and media business, Footballco, Aircards and Mindshare to create an awesome experience for football fans. They captured history-making moments at the world's most watched football events, celebrating 22 moments of football brilliance that make up the 'Shirt of Firsts' jersey for the World Cup.

Niantic Labs recently announced that their revolutionary Lightship Visual Positioning System (VPS)will become compatible with Qualcomm’s XR developer platform, Snapdragon Spaces, in 2023.

On October 24th, 2022, fans watching Monday Night Football were treated to an augmented reality event promoting a product, the first of its kind.