T

he coronavirus pandemic has put a halt to traveling abroad this year as holidays and flights are cancelled. The good folks at Domino’s in Japan wanted to offer their customers the next best thing, well, at least as far as what pizza can do. A gastronomic AR tour of the world paved in cheese to introduce their globetrotting pie: "The World 10 Cheese Quattro."

Cheese obsessed Domino’s have created another tasty treat for pizza fans, now, we know the Quattro Formaggio pizza with four kinds of cheese, but now Domino’s have made a single pizza with ten kinds of cheese. Too much cheese for one pizza, you say? Domino's begs to differ.

Domino's takes its cheese very seriously, even hiring a Chief Cheese Officer, paying them a handsome salary of 1 million yen a day. 

To learn more about the World 10 Cheese Quattro pizza before you dive in, Domino’s Japan have created a WebAR experience which can be accessed through a smartphone by simply holding the camera over the QR code to start the AR camera then point the camera at a flat object such as the floor or table and tap the screen where the cheese globe appears, and the journey begins, the user is able to display information on the featured cheeses from around the world as well as suggested wine pairings for each variety. 

Posted 
Aug 13, 2020
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