Last year, Google previewed persistent Cloud Anchors which can be tied to a specific location and allow information to be permanently overlaid over the real world. With the recent upgrade ARCore 1.20, it has officially launched with a number of apps already taking advantage. Meanwhile, Google has recently showcased Earth Cloud Anchors.

Due to the Coronavirus pandemic, trick or treating and Halloween parties may be cancelled this year, but that doesn’t mean you can’t have some spooky fun.

A new cross-border company, Ulster Touring Opera, has just launched and is based in Belfast Ireland. The company’s aim is to bring world class performances of famous works to audiences in the nine countries which collectively make up the region of Ulster.

Google is expanding its features within the Live View, the Augmented Reality mode of Google Maps which lets you see directions as visual overlays over the real world through your smartphone camera as information is captured through your mobile camera’s viewfinder. 

Augmented Reality has found a new role in the hobbies and collectables market as technology toy developer AR Discs have created a new partnership with Universal DreamWorks.

BTS will present a new online concert next week.

Vauxhall has introduced a new Augmented Reality filter that allows Instagram users to see how the all-new Mokka will look parked on their drive. 

In this week's weekly round up of Augmented Reality news, we look at NASCAR’s AR racing game app, the VRARA’s global digital event, as well as Ubimax’s updates to the ‘Frontline’ enterprise Augmented Reality platform. All of this and more. Here's what happened, this week in AR.