The 2021 Ram TRX is soon to be launching and it comes with a few new features. The first of these new features is the Hellcat engine, making the Ram TRX the only pickup truck to crack the 700 hp barrier and become the first true competitor to the Ford F-150 Raptor. Another new feature that comes with the pickup, is the “Know & Go” mobile Augmented Reality app which helps owners get acquainted with their new pickup without having to dig through the owner’s manual.

Pinfinity, who launched in April this year, create augmented reality collectible enamel pins that bring your favorite fandoms to life with animation, sound, and interactive experiences.

A new purpose built augmented and mixed reality studio, opened its doors this month, offering industries a high tech alternative to using green screens. 

Brand new, first-of-its-kind Curved Image Target Technology Enables WebAR Experiences on Cylindrical Objects With No App Required

The BMW Group is utilising a new Augmented Reality (AR) application in its manufacturing, to optimise vehicle concept and prototype engineering, which can quicken the process by as much as 12 months, from individual vehicle sections through to complex production stages.

Vection Technologies, a real time software company, has signed a deal to trial its augmented reality healthcare solutions to the San Giuseppe Moscati Hospital of National Relief and High Speciality, a public hospital in the Campania region of southwest Italy, and the LUISS Business School, part of the independent LUISS University in Rome.

Confectionary brand Kinder, created a unique AR experience with their ‘Jump Into Africa’ Safari portal which transported shoppers into the African Savanna. 

US Navy awards contract to AVATAR Partners for AR-based technology.