Google is making its augmented reality (AR) beauty features more accessible to shoppers by introducing them to mobile browsers.

Ireland's debut augmented reality digital trail has been unveiled at Hillsborough Forest, following a £1 million investment. This innovative trail features ten sculptures created by seven artists, some towering up to 25 feet in height, brought to life through the Hillsborough app.

Chinese AR company, Xreal, has unveiled its latest-generation AR glasses, the Xreal Air 2 and Xreal Air 2 Pro, offering lightweight and user-friendly options for consumers.

Google, Apple, and Meta have secured the green light from US regulators to tap into a spectrum band, marking a significant move toward the emergence of new mobile virtual and augmented reality (VR and AR) devices.

The "Chronos" augmented reality app, supported by Greece's Culture Ministry, transports visitors to the Acropolis back in time.

John Riccitiello has stepped down as CEO of Unity, a game development tool, following a contentious pricing change that irked gamers and developers.

Legoland's parent company, Merlin Entertainments, is stepping into the augmented reality gaming arena with a twist, incorporating popular TV shows like Paw Patrol and Squid Game into interactive gaming rooms at selected venues.

Oklahoma City University (OCU) has joined forces with Apple to usher in a new era of education for Native American Tribes in Oklahoma, focusing on Augmented Reality (AR) and other cutting-edge teaching techniques.