n this week's weekly round up of Augmented Reality news, we look at PTC’s Vuforia Expert Capture Augmented Reality software which assisted in the manufacturing of 13,000 NHS Ventilators, 8th Wall’s recent update which makes WebAR available across all major iOS apps, as well as Snapchat’s partnership with Google to create an augmented reality version of ‘Year In Search’.
All of this and more. Here's what happened, this week in AR.
Monday: PTC’s Augmented Reality Software Assists In The Manufacturing Of Over 13,000 NHS Ventilators
PTC’s Vuforia Expert Capture Augmented Reality software, allows processes to be recorded, edited in the cloud and then viewed in other locations through Microsoft HoloLens’ wearable technology. The software was initially developed for companies to teach processes to new employees, however, a new use was found during the pandemic. PTC worked with VentilatorChallengeUK Consortium to assist in the training of hundreds of frontline workers to manufacture ventilators at different sites across the country.
Read the full article: PTC’s Augmented Reality Software Assists In The Manufacturing Of Over 13,000 NHS Ventilators
Tuesday: Spatial Launches World's First Social AR Workspace On Mobile
Spatial, the award-winning VR/AR collaboration platform that turns any room into a 3D workspace, today announced its free native AR app for iOS and Android, breaking down the barrier to entry by offering Spatial on a device people already own. Following unprecedented interest and growth over the last year, Spatial was re-designed from the ground up to be mobile first and leverage ARKit or ARCore to allow users to participate in a holographic AR experience right from their smartphone.
Read the full article: Spatial Launches World's First Social AR Workspace On Mobile
Wednesday: Smithsonian Releases Augmented Reality Filters On Instagram
The Smithsonian has 19 world-class museums, galleries, gardens, and even a zoo. But due to the Covid-19 pandemic, the museums and galleries remain closed. However, the Smithsonian have created a virtual way for visitors to see the Smithsonian, with augmented reality.
On wednesday, the organisation released ten augmented reality filters on the Instagram platform for virtual visitors to see artifacts up-close using the app’s camera. Users are able to place filters, including a life sized AR triceratops and a space shuttle in their home.
Read the full article: Smithsonian Releases Augmented Reality Filters On Instagram
Thursday: 8th Wall Now Works Across All Major IOS Apps
8th Wall already provides frictionless WebAR experiences to a massive audience and the company’s most recent update makes it even better. The new iOS 14.3 update features camera access to WKWebView, allowing for WebAR experiences to now work in all major iOS apps, including Facebook, Instagram, Snapchat, LinkedIn and Chrome. The update allows WebAR experiences built on the 8th Wall platform to be easily discovered and reach the 728 million iPhone users around the world.
Read the full article: 8th Wall Now Works Across All Major IOS Apps
Friday: Snapchat Partners With Google For Immersive 'Year In Search' AR Experience
Google has developed a new AR lens within the Snapchat app. The AR experience is an innovative interpretation of Google’s ‘Year In Search’ trends overview.
The Google Lens allows users to look back over a collection of images representing the main events from 2020. The images can be selected to further explore that specific event.
As well as the new Google Lens, the company will be running the “Year in Search” video as ads on Snapchat, "which is the first time the program has been featured as a vertical video on the platform".
Snapchat’s augmented reality tools are continuously evolving, providing new and exciting opportunities for immersive AR projects of this nature. Augmented reality is set to be even bigger in 2021, with competitors including Facebook and Apple looking to launch their wearable AR glasses.
Read the full article: Snapchat Partners With Google For Immersive 'Year In Search' AR Experience
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