Web AR Agency, Aircards have revealed an innovative retail experience they created with global drinks company, ABInBev and BonV!V Spiked Seltzer.

AR has been significantly growing in popularity, ever since the summer of Pokémon Go, when experts predicted the widespread adoption of AR. Since then, the technology has been steadily growing as a force in media. AR technology has been moulded and adapted to fit the needs of different industries, and with the flexibility of this innovative technology and the endless use cases available the adoption of AR is set to be pushed forward in a major way. 

COVID-19 is accelerating digital transformation as businesses need solutions to reduce complexity while simultaneously optimising a distributed workforce. 

In a recent press release, Web AR Agency, Aircards have announced the release of 4K-AR, their proprietary technology that enables 4K video streaming within Web-based Augmented Reality experiences. To optimize for Web-based Augmented Reality load times on mobile devices, deploying video content within Web AR has typically restricted the use of 4K quality video due to the associated large file sizes. 4K-AR solves this through adaptive bitrate streaming - similar to how buffering video works on platforms such as YouTube and Netflix.

The explosive growth of mobile AR is completely attributable to smartphones and tablets. Mobile AR has contributed enormously to the way we can now experience games, art and entertainment which can be accessed from remote places to urban landscapes.

Web AR development agency, Aircards, announces in a press release today, the launch of a new Spatial Analytics tracking feature for use within Web-based Augmented Reality and Web-based Virtual Reality experiences. The new feature will allow for a deeper level of analytic analysis of AR/VR campaigns.

Place virtual outdoor furniture in your home with the click of a button

As both smart glasses and WebAR become more mainstream, so will a new and exciting form of e-commerce and retail where there won’t just be an alternative to trying on, but a fully interactive and immersive experience.