From Sunday 8th August, the Long Beach Augmented Reality Exhibition is taking over the downtown park, as 17 finalists showcase their interactive presentations on a myriad of subjects, utilising computer-generated visual elements, sound and sensory stimuli to provide an enhanced version of the real, physical world.

Asgardia has recently announced the launch of it’s own augmented reality app, which is able to be downloaded from the App Store and Google Play Store.

Digital health app Miiskin, has added a new feature which is designed to help users to keep track of changes to their skin.

CEO of Facebook Mark Zuckerberg has revealed the company’s next hardware product will be its smart-glasses collaboration with Ray-Ban.

Jones Soda is adding augmented reality to its iconic soda bottle labels to showcase athletes and artists in action. 

8th Wall’s latest AR Engine update, Release 17, has dramatically improved the map accuracy of the 8th Wall SLAM system, enabling developers to create WebAR Portals which feel even more realistic and gives users even more freedom to move around and explore the AR world. 

London based augmented reality smart glasses company, PhotonLens Technology Ltd, has announced this week a merger with mixed reality hardware company, Shadow Creator. The merger comes as part of Shadow Creator’s goals to become a global provider of mixed reality hardware.

One of Europe’s leading food processors, ABP Food Group provides quality beef to thousands of customers across the world. The company wanted to create an immersive experience to promote the latest Asda own-brand ‘Extra Special’ Wagyu steak range.