EE’s latest campaign demonstrates the power of Apple’s iPhone 12 Pro’s Augmented Reality capabilities thanks to its LiDAR scanner and the EE 5G network.

The City of Cambridge has installed an Augmented Reality exhibit, developed by students, which explores systemic racism. The exhibition was placed in front of the Cambridge Public Library at Joan Lorentz Park earlier this month.

Spatial has recently released some useful feature updates for all users on Quest, Hololens, Magic Leap devices, desktop and mobile.

Hybri, is a new Augmented Reality/ Virtual Reality app which allows users to create their own completely custom 3D AI-driven virtual companion, just like in the Blade Runner 2049 movie, Joi character. 

With the advances in smartphone technology, we are all used to having an abundance of latest news and endless information at our fingertips. So it comes as no surprise that the sale of newspapers has been on a steady decline, especially in the last 20 years. However, businesses and marketers are thinking of new and innovative ways to stand out and engage a new generation of broadsheet buyers and access a still huge market of readers.

With the covid 19 pandemic, shoppers may be feeling a little reluctant to head out shopping. But Dior have found a way to offer their customers a shopping experience, all from the comfort and safety of their home. 

Squad is collaborating with Snap Inc. to utilise Camera Kit and integrate Snap’s Augmented Reality capabilities into the Squad app to develop a new creative social outlet, when the world is socially distancing. 

This Halloween will be a little different due to the Covid-19 pandemic, with more people looking to games and in-home scares rather than trick or treating, to get their halloween kicks.